
WHAT IS FRIGHT EXPO?
The Home of Horror Entertainment
Fright Expo will redefine the horror convention landscape by becoming the must-attend annual gathering for the entire horror industry—uniting studios, streamers, creators, press, and fans under one roof. This evolution positions Fright Expo as the premier global meeting place for horror and the biggest annual press moment for the genre.
Our goal is to create the same cultural gravity for horror that San Diego Comic-Con has for pop culture and Cannes has for film—an event where industry leaders make announcements, fans experience premieres, and the world’s media converges.



OUR AUDIENCE & LOCALE
Multigenerational, gender-diverse audience; Central East Coast location with superior accessibility
18-49
ATTENDEES
Core audience is 25-44 with proven spending habits. Core is willing to spend $150 on VIP tickets
Validated Demand
FRAGMENTED REGIONAL MARKET HUNGRY FOR PREMIUM, CENTRALIZED EXPERIENCE
50,000+ fans from sister events already interested
Philadelphia, PA
WHY PHILADELPHIA?
4.5M horror-engaged adults in radius; 35M people within 4-hour drive (NYC, DC, Baltimore)
High engagement across all horror formats: film, TV, streaming, gaming, podcasts
OUR SPONSORS & PARTNERS
Trusted by the Best. Built for You.
LeftField Media is proud to collaborate with some of the most influential names in global entertainment, gaming, tech, and consumer brands — companies who trust us to deliver passionate fans, smooth execution, and unforgettable experiences. When you work with LeftField Media, you join a community of top tier brands connecting with one of the most passionate, engaged, and trendsetting audiences in the world.










These partnerships aren’t just logos, they’re long-term collaborations built on trust, transparency, and shared success.
OPPORTUNITIES FOR PARTNERS
First-mover advantage to own this space
Horror is a $104B global market within the categories of film & TV alone, with an expected increase of $78B by 2032. The market is larger than both anime ($27B) and comics ($5B) combined, yet no national-scale horror convention currently exists that unites film, TV, gaming, podcasts, and collectibles.
TIER 1
FRIGHT EXPO TITLE PARTNER
Anchor-level, $500K+ range – fully customized
- Year-long halo positioning as the definitive brand behind the horror industry’s largest pop culture event.
TIER 2
IMMERSIVE EXPERIENCE PARTNER
Major tier, $250K–$400K range – ideal for streamers, studios, or QSRs
- Branded experience with measurable reach pre-, during-, and post-event through both live activation and horror’s largest digital network.
TIER 3
FEATURED BRAND SHOWCASE
Entry premium, $100K–$200K range – ideal for consumer brands & game publishers
- Balanced event + media footprint to reach horror fans before, during, and after the show with integrated storytelling.
Contact Us

Lauren Dabb
VP Marketing and Comics
lauren@leftfieldmedia.com

Joe Avino
Sales Manager
javino@leftfieldmedia.com

Nalani Whatley
Sales Manager
nalani@leftfieldmedia.com
